Building a Robust Creative Business
Happy Medium Services:
Fractional General Management
Strategy Support
Problem Solving MINI
Bespoke Process Design
Bespoke Software Set up
Where we started
Golden came to us with something that not every design studio has: a team that genuinely cares - about the work, about each other and about their clients.
What they needed was clarity.
To build a strategy that would take them from where they were to where they wanted to be, Golden needed to:
Surface the pain and gain points across the business through a structured workshop and observation process.
Identify what was working well and what needed to change across client education, time & quality, and roles & responsibilities.
Translate those findings into a clear, actionable strategy spanning financial performance, people, process, new business, and innovation.
Align the team before making any changes, so the path forward was shared — not imposed.
What we did
Structure, process and empowering the team to shine
Financial — Set clear revenue targets, improving cashflow through alternative payment structures and introducing new products.
People — Introducing KPIs to benchmark average time per project and per stage, assessing roles and responsibilities to reduce bottlenecks and creating both formal and informal training pathways — from client relationship management to ArchiCAD and new rendering tools.
Process — Streamlining WIPs, improving project profitability through better fee structures and efficient time management, standardising deliverables and stage inclusions, introducing checklists and embedding a ‘right first time’ philosophy within the team.
New business & marketing — Building a stronger pipeline of potential work, investing in uplifting the sales flow, streamlining the proposal process, and getting more intentional about the types of projects worth prioritising - Projects we can be proud of.
Clients — Attracting the right clients, uplifting the teams client management skills and improving the client journey with a stronger focus on education, making the design process feel supported and clear, not overwhelming.
Innovation — Established less time-intense income streams, allocating budget for team excursions and inspiration-seeking and creating a culture for open collaboration.
The Results
Improved efficiency by 200%
Reduced documentation errors and client disputes to nearly zero
A thriving, efficient team
Satisfied clients with amazing design outcomes
Vogue Living’s Top 50 Creatives for three consecutive years
Ready to have your Creative Studio feeling smooth, calm and in control?
Get in touch for an obligation free consultation.
